Course Outline
All CIM qualifications are delivered by our strategic partner TMLA who are a CIM accredited study centre
The CIM Diploma in Professional Marketing focuses on the strategic marketing planning process, giving you the ability to evaluate success through key marketing metrics & identify insights to drive informed decisions. It is the equivalent to an undergraduate degree and aimed at marketing practitioners in an operational, supervisory or management role who want to develop their marketing knowledge and skills. If English is not your first language, you will need to demonstrate that you have achieved one of the IELTS Academic Modules with an overall score of 6.5 or the Cambridge Certificate of Advanced English grade b or above.
Your learning will be brought to life through meaningful and active assessment methods which embrace the modern marketing industry. The qualification’s flexible structure has been designed to meet the needs of today’s professional marketer. Each module can be taken as an individual award or combined into the full qualification comprising two mandatory modules and one elective. To achieve the full qualification, a pass in both mandatory modules and one elective module is required.